In order to attain a sustainable future, people should be encouraged towards sharing as it allows eradicating differences and living together. Hamaoun Khan insists that people must learn how to become a helping hand rather than seeking help. Individuals with resources can bring a drastic change around the world by getting motivated towards sharing. As once said by a great superhero, “It’s not who we are underneath, it’s what we do that define us.” The “gen Y” must focus towards developing new ideas and instead of seeking opportunities, focus on creating for others. People are always motivated towards a thing or a concept only when they find some attraction towards it. Therefore, assembling the drivers that motivate individuals towards sharing is important.
Hamaoun Khan further explains that businesses are also lending their hand towards utilizing such fields that help in promoting and implementing collaborative consumption. These businesses are also motivated through different drivers that provoke them to exemplify these ideas. Companies like eBay, Zipcar, Airbnb, RocketHub etc are playing their role quite impressively and motivating individuals towards sharing and seeking different people to do their work. In response to these efforts, the world has recognized the importance of sharing and is more inclined towards collaborative sharing. This understanding has helped a great deal in bringing sustainability and made the access of common man towards different resources more rapid.
Billy Khan suggests that as the world is expanding and the concept of sharing and helping each other has been gaining prominence, the younger generation has invested efforts in developing platforms that can promote collaborative consumption. Such platforms hold key importance and can serve the youth around the globe by enabling them to work on their own terms. These platforms do not restrict them to any time constraint or they even did not bind them to any time frame as they can seek work whenever they aim to.
These platforms will not only help the young generation economically but will also benefit them professionally by enhancing their skills. AskforTask, TaskRabbit and Airtasker are all examples of websites that enable people in Canada, the United States and Australia, respectively, to receive local help and outsource the work. Fiver is also a new and emerging platform that is helping people to search for work and dedicate their daily jobs to someone else by simply outsourcing or hiring an individual.
Eventually both the individuals are actually helping each other and benefiting from each other. These platforms are also helping individuals especially the younger generation and the students to gain sufficient experience by working on freelance websites in their related or desired field. Before individuals only have to pursue unpaid internships which make them work regularly and on odd times. The motivation was down and the intention to build a career failed miserably as they were not motivated. These platforms are not restricted to students but anyone who is facing hard time in finding right job and is looking to make money can look upon to these platforms and become a new start-up.
The discussion entails the concept of collaborative consumption which is based upon sharing and on shared economy. This concept reveals the wider perspectives of consuming different things and educates us that it is not important to own everything and even if you cannot own a particular thing you can rent it. Secondly, shared economy can help individuals to grow a better career for them as the job market is becoming highly competitive. On the other hand, there are platforms that have emerged in the recent years after people have understood the importance of collaborative consumption. Hamaoun Khan explains that these platforms are contributing impressively towards the collaborative consumption and guiding in achieving sustainability. Thus it is empirical to state that sustainable future is in our hands and instead of relying on others we should focus on creating it through collaborative consumption.